The Merchr Course
The most comprehensive guide on operating an online store on autopilot. Learn how to utilise on demand printing to never pay for merch again. From design to printing all the way through to marketing and monetisation.
Become a profitable musician with an automated merch store that prints and ships your items for you on autopilot.
Monetise Your Art & Music
Start A Record Label
My Journey Making Money With Music
We have all been there...
Boxes of merch piling up in the spare room, too many CD's going to waste.
You have just spent money on merch designs, hundreds of dollars to print the shirts, thousands to record an album and then to print CD's only to see them never sell.
You sit there running your band at a loss only to end up folding or breaking up years later with no ideas on what to do with all the left over merch.
No one wins...
This story isn't an uncommon one.
It has happened to me many a time when I first started out with my music and playing in bands.
I still to this day have boxes of CD's and merch sitting in my spare room at home collecting dust never to see the light of day again.
My spare room to this day...
All of this got me thinking a few years ago..
There has to be a much more efficient way to go about it all.
There has to be a profitable way to sell band merch and CD's without spending so much cash up front. Only to be left chasing the costs.
After trying out different options with bandcamp, putting merch on big cartel and trying to sell with facebook I was still stuck in a similar position.
I still had merch left over, I still ran at a loss, I still had to go to the post office every week to mail out orders and It didn't seem worth it.
Playing in a band takes enough time as it is with rehearsing every week, gigging and even touring. I didn't want to spend the rest of my time trying to sell merch especially because I had a full time job also.
I wanted something that was an efficient use of my time and also made myself money from my music.
Then It hit me!
E-Commerce!
E-commerce was still a little known way to run a business and with dirty words like dropshipping, ebay and cryptocurrency no one really knew how to utilise it in the music industry.
After discovering on demand suppliers and trialing many print on demand services online I finally started connecting the dots.
I started profiting because I wasn't printing bulk orders of merch to sell.
Everything was printed to order when the customer bought it. Their sale even covered the printing leaving only the profit for me.
My first attempt with on demand merch with bandcamp 2016
I wasn't throwing money away on minimum orders of CD's.
People were purchasing a CD and it was getting duplicated on demand.
From there I had cracked the secret. Testing every method I could come up with until I refined it into a fine oiled machine.
It worked!
My bands and label figures from 2018
I couldn't keep it all to myself so I set up a distribution platform for bands to join and it got real busy. Everyone was selling their merch from my site. Everyone was profiting in one way or another.
I couldn't keep up with the demand of running the website so I have decided to create this course. I want to share the same way I monetised my music with you all.
Everyone making music deserves to profit from it.
So I Introduce To You...
The Merchr Course
Follow along and copy the same blueprint I used to live comfortably off the music industry with my bands purely profiting off my own bands merch.
Sell merch online without having to pay a cent up front with on demand fulfilment.
Get your products automatically shipped to your customers door without you lifting a finger and learn all the things I discovered along the way these past 6 years running e-commerce businesses from home.
Read below for everything included in the course.
Here is a comprehensive list of everything that is included in the Merchr course.
We get introduced to E-commerce and look at ways to use it within the music industry
E-Commerce Platforms
What Are We Looking For In Our Platform?
The Pros & Cons Of The Options Available
A Comparison Of All Our Platform Options
Creating & Building An Engaging Store
Introducing Shopify, Its Features & Getting Started
What Do We Want & Need From Our Store?
Shopify 101 - From Blank To Bank
What Is On Demand? Why Do I Want It?
In Demand & On Demand
Utilising On Demand Services As A Musician
Our On Demand Blueprint
What is Fulfilment? What Are My Options?
The Art Of Not Paying Up Front
The On Demand Flowchart
Printers And Resources List
Sizes, Standards and Specifications
Preparing A Print For DTG Printing
Separating Colours & File Preparation
Merch Designs - The What, How & Where To Get Them
The Importance Of A Finished Looking Product
Making Your Products Real & The Importance Of Mockups
Creating The Perfect Looking Product
Resources For Creating Real Looking Products
Creating The Perfect Products For Our Fans
Everything We Have Made So Far For Our Product
Creating Our First Product
Sizing, Pricing & Naming Schemes
Products, Profit Margins & Perfection
Automating Tasks For Efficient Workflow
How Do We Automate For Our Store
Automation With Printing & Fulfilment
Automating Our Customer Experience
Zip! Zap! Zapier!
Utilising The Benefits Of Digital Products
The Art Of Selling I’s & O’s
Integrating Digital Downloads Into Our Store
The Power Of The Physical Copy
The Benefits Of CD On Demand
Kunak-who?
Integrating CD On Demand Into Your Store
CD Fulfilment Options & Alternatives
Kinds Of Plugins & The Benefits Of Optimisation
Kit - Your Own Personal Assistant
Upsell / Salespop - Your Little Automatic Salesman
JustJuno / KitKart - Recover Those Abandoned Sales
Utilising Plugins For Profit
Who Are The Three B's?
What Can We Achieve With The Three?
Bandcamp 101
Big Cartel 101
Bandzoogle 101
Manually Fulfilling Orders & Integrating With Your Online Store
My Personal Favourites
The Big List Of Websites
The Mockup Archive
The Template Archive
Other Useful Tools And Services I Personally Use
We have also included multiple video courses inside of your own course.
A complete course that shows you the ins and outs of social media and how to market to your fans with it.
Content not reaching your Facebook fans? Learn how to create killer ads that actually convert.
Utilise Instagram as a platform to sell your merch and music to your fans.
Feel Free To Explore The Entire Curriculum In Detail
EARLY BIRDS THANKS FOR SIGNING UP!
Welcome to Merchr
The Merchr Course
FREE PREVIEWCourse Outline
FREE PREVIEWHow Your Learning Content Works
FREE PREVIEWOverview Slides
FREE PREVIEWIn This Module
Creating & Building An Engaging Store
What Do We Want & Need From Our Store
Introducing Shopify, Its Features & Getting Started
Shopify 101 - From Blank To Bank Part 1
Shopify 101 - From Blank To Bank Part 2
Shopify 101 - From Blank To Bank Part 3
*Creating A Store Overview
Creating Your Store Slides
In This Module
What Is On Demand? Why Do I Want It?
In Demand & On Demand
Utilising On Demand Services As A Musician Within Our Merch Store
*On Demand Overview
Our On Demand Blueprint
In This Module
What is Fulfilment? What Are My Options?
Printers And Resources List
The Art Of Not Paying Up Front
Revisiting The On Demand Flowchart
*Printing & Fulfillment Overview
The Art Of Not Paying Up Front Slides
In This Module
Merch Designs - The What, How & Where To Get Them
Print Partners Sizing, Standards and Specifications
Sizes, Standards and Specifications With Printful
Preparing A Print For DTG Printing
Resources For Sourcing Artwork
*Pen To Print Overview
Merch Design Slides
In This Module
The Importance Of A Finished Looking Product
Making Your Products Real & The Importance Of Mockups
Creating The Perfect Looking Product
Resources For Creating Real Looking Products
Mockups Overview
The Importance Of Mockups Slides
In This Module
Creating The Perfect Products For Our Fans
*Everything We Have Made So Far For Our Product
*Creating Our First Product
*Sizing, Pricing & Naming Schemes
*Products, Profit Margins & Perfection
*Products Overview
In This Module
Automating Tasks For Efficient Workflow
Automating Our Store
Automation With Printing & Fulfilment
Automating Our Customer Experience
Zip! Zap! Zapier!
Automation Overview
Automation Slides
In This Module
Utilising The Benefits Of Digital Products
The Art Of Selling I’s & O’s
Integrating Digital Downloads Into Our Store
Digital Products Overview
Digital Products Slides
In This Module
The Power Of The Physical Copy
The Benefits Of CD On Demand
Kunak-who?
Integrating CD On Demand Into Your Store
CD Fulfilment Options & Alternatives
CD On Demand Overview
CD On Demand Slides
In This Module
Kinds Of Plugins & The Benefits Of Optimisation
Kit - Your Own Personal Assistant
Upsell / Salespop - Your Little Automatic Salesman
JustJuno / KitKart - Recover Those Abandoned Sales
Utilising Plugins For Profit
Plugin Overview
In This Module
Who Are The Three B's?
What Can We Achieve With The Three?
Bandcamp
Big Cartel
Bandzoogle
Manually Fulfilling Orders & Integrating With Your Online Store
Three B's Overview
Bandcamp Slides
In This Module
My Personal Favourites
The Big List Of Websites
The Mockup Archive
The Template Archive
Other Useful Services And Websites I Use
Resources Overview
The Complete Social Media Training Guide
Introduction To Social Media Marketing
What Social Media Marketing Is And What It Isn't
8 Reasons Why You Need To Do Social Marketing
Modifying Your Social Media Marketing Campaign To Suit Your Online Business Model
The Classic Way To Market On Social Media And Why It Is A Waste Of Your Time
10 Steps To More Efficient Modern Social Media Marketing
How To Do Your Niche Research And Targeting The Right Way
Reverse Engineer Your Competitors' Top Content
Fine Tune Your Payload Content
Content Curation: Your Secret Social Media Marketing Weapon
Market Your List Right
Unlock the Power of Repurposed Content
Use Automatic Content Sharing
Scale Up Your Targeting
Sell to Your List Differently
Reinvest Your Profits the Right Way
Conclusion
Introduction
Advertising In Facebook
Facebook Advertising VS Google AdWords
Types Of Ads
Creating A Facebook Page
Creating A Facebook Ad Part 1
Creating A Facebook Ad Part 2
Testing, Tweaking And Measuring Your Ad
Top Tips For Effective Facebook Ads
Summary
What Is Instagram Marketing?
Instagram 101
Photos
Tags
Growth
Integrate
Others
Business
Analyzing
Conclusion
Congratulations On Completing The Course
Thank You For Being A Part Of The Merchr Experience
Final Words
Affiliate Program